After over a decade in sales positions, I’ve worked very hard to NOT be exactly what my job title had been… a salesperson. Sales have developed somewhat of a bad rap. We could blame it on the car salesman, lurking inside of the mega dealerships, watching, waiting for you to get out of your car. We could also place …
7 Ways to Deal with Burnout
Have you heard a coworker or friend mention struggling with burnout? Are YOU struggling with burnout? Burnout is a form of exhaustion caused by constantly feeling swamped. It’s a result of excessive and prolonged emotional, physical, and mental stress. In many cases, burnout is related to one’s job. Burnout happens when you’re overwhelmed, emotionally drained, and unable to keep up …
The Ultimate Guide to Customer Relationships & Key Account Management
My boss always says, “The best way to start a business relationship… is to start a business relationship.” He paraphrased what he learned from another radio professional some years ago (which he does a lot), but that specific statement still resonates with me. Business relationships – or customer relationships – are vital to the success and enjoyment of a career …
Customer Reviews: Good for the Customer, Great for Business
There are several things to focus on when promoting your business digitally. Pay-per-click advertising. Social media management. Website design. How do you decide where to start, or where to focus your energy? Let me tell you about a digital tool that is beneficial to both you and your prospects: customer reviews. Obviously, reviews help customers in their buying journey by …
7 Ways to Optimize Your Website
Are you struggling to get noticed online? How can you not be, when thousands of companies are competing for visibility? Your website is your only sales tool that is “at work” 24/7, so t’s vital to make sure your site is working for you. The good news is that a few small changes can go a long way. Here are …
3 Best Books to Read for a Successful Career
We’ve all been told to turn off the TV and pick up a book. Sometimes it feels like helpful advice, and sometimes it feels patronizing. But the truth is, reading is proven to promote brain health, reduce stress, and even lead to higher income. In fact, businesspeople who read at least seven business books per year earn 2.3 times more …
Get Connected: 3 Benefits of Business Relationships
So, a business owner has offered to partner with your business to reach a common goal or promote a common event. Should you take them up on their offer? We think you should. The opportunities to grow are exponential, and who doesn’t love building relationships anyway? In an effective business relationship, decision makers agree to cooperate to advance mutual interests. …