The Importance of Advertising your Business

Emi Simmons Marketing Strategies

As a business owner, you have probably asked yourself if it’s truly necessary to advertise your company. Can you afford an advertising budget? Will you see a return on investment? Will advertising drive customers to your business? The answer to these questions is a resounding yes. There are tons of ways to advertise, fitting every budget and every vision. Advertising …

What is a marketing audit and why do I need one?

Emi Simmons Marketing Strategies

Effective marketing is tricky. Businesses need to reach the correct audiences and be discoverable by consumers that they do not (or cannot) reach. But how do you, as the business owner or marketing director, know you are reaching the right audiences? Or that you are even relaying the correct message? You don’t have time to measure your marketing; you are …